Feelscape for House of Suntory & Nobu

Using emotions to get people thinking about the year ahead

2021's new year more than any other was a time to think about the year ahead. So we helped the Japanese drinks brand House of Suntory toast 2022 by creating an AI-driven interactive experience in the windows of Nobu which gave their audience a vision of their future.

Feelspace is an art installation that encourages dialogue with the viewer by getting them to stop, reflect and think about the coming year. An AI camera turns the viewer's emotions into a personalised co-created visualisation of where they want to be at the end of the year. The viewer is then invited in so that they can sample drinks made to match their emotions and take home a signed print to serve as a daily reminder of the future they created.